A dedicated loyalty landing page is a must for every e-commerce store that wants to build a loyal community.
Launching a loyalty program is just the beginning when it comes to driving customer engagement and retention in your Shopify store. The real challenge lies in effectively communicating it to your visitors and customers—ensuring they join, understand, and take full advantage of the program.
At Flits, we go beyond offering a comprehensive Loyalty & Rewards module. We empower merchants with multiple communication channels to keep customers informed and engaged. From displaying reward details on the customer account page to sending updates through email app integrations, and even delivering real-time updates via our Push Notification feature, Flits ensures your customers stay in the loop about their rewards—how to earn them, how to spend them, and more.
And now, we’re excited to announce a brand-new addition to our loyalty toolkit: the Reward Landing Page !
This dedicated page is designed to showcase your Loyalty & Rewards program in the most engaging and visually appealing way. With this feature, you can communicate the benefits of your program effortlessly, making it easier for customers to understand, join, and participate.
Imagine this: a visitor clicks on your Shopify store, they are browsing your products and wondering about the rewards they can earn on signing up, buying products, referrals etc. In the absence of any information they may leave the page.
So how can a Shopify merchant ensure that a visitor is aware of the loyalty program perks as well as is excited to join it?
This is exactly what the Reward Landing Page does. It transforms your loyalty program into a central feature of your store, making it impossible for customers to miss or ignore.
And it gets better-
- Display how to earn and redeem rewards effortlessly.
- Engage customers with easy-to-understand loyalty benefits.
- Build trust and excitement with a transparent and beautifully structured page.
Your loyalty program is no longer just a feature—it’s a major draw for customers to explore, join, and stay connected with your brand.
Why should you have a landing page for your Loyalty & Rewards?
A loyalty program page is a crucial element in any customer engagement strategy, serving as both an educational and motivational tool for merchants.
A loyalty program page serves three main purposes:
1. Encourage account creation: Motivate visitors to join or create an account by presenting all the necessary program information in one place.
2. Inform and educate: Provide potential and existing customers with clear insights into the perks and benefits of your loyalty program.
3. Act as a central hub: Serve as a dedicated space for all reward program-related details, ensuring visitors can easily find everything they need.
These landing pages are designed to communicate key information, such as how customers can earn rewards, the benefits of participating, and the simple steps to get started. The content is crafted to be clear, concise, and engaging, ensuring visitors quickly understand the program’s value.
Beyond being informational, a loyalty page is also a powerful persuasive tool. Through compelling calls-to-action, eye-catching visuals, and an emphasis on exclusive benefits, it motivates visitors to take the next step—whether it’s signing up, exploring the program further, or starting their journey as loyal customers.
To maximize its impact, the page should connect deeply with its target audience. By addressing customer interests and presenting the loyalty program as relevant and valuable, it transforms casual visits into meaningful engagements with your brand, strengthening trust and loyalty.
For merchants, adding a loyalty page is a strategic move that enhances program visibility, drives participation, and fosters stronger relationships with customers—all while streamlining the customer journey.
Why are Shopify Merchants loving our loyalty page?
Although the Loyalty Page is a newly launched feature, we’ve been adding customized loyalty pages to Shopify merchants’ sites for over a year—and the results have been remarkable. Merchants like Ugaoo and Arata have been leveraging our loyalty and rewards page for several months and have witnessed significant growth in customer retention and loyalty program participation.
By providing a centralized hub for all loyalty program information, these pages have helped merchants streamline communication with their customers, increase program visibility, and drive engagement. Customers now have a dedicated space to explore the benefits of the loyalty program, learn how to earn and redeem rewards, and feel more motivated to participate actively.
Recognizing the growing demand for this feature and the positive impact it has had on businesses, we decided to make the Loyalty Page globally available for all our merchants. This launch allows Shopify merchants everywhere to tap into a proven tool for boosting retention, increasing customer satisfaction, and enhancing brand loyalty.
Whether you’re looking to better educate your customers about your loyalty program, encourage sign-ups, or create a seamless experience for repeat buyers, our Loyalty Page is the solution. It’s already transforming the way businesses engage with their customers—now it’s your turn to take advantage of the loyalty page.
How to Add a Loyalty Landing Page with Flits?
Adding a loyalty page to your Shopify store is quick and straightforward. Follow these steps to set it up and start engaging your customers with a dedicated page for your rewards program:
Step 1: Log in to your Flits admin panel
Step 2: Navigate to premium tools > Loyalty & rewards > On site content > Loyalty & rewards page
Step 3: Customize your page
Flits makes it easy to tailor the page to your brand’s unique identity. Customize the following elements:
- Set primary color: Set a primary color for the page’s background
- Banner: Add an attractive banner to align with your store’s theme. Additionally add heading, subheading and CTAs for guest and signed-in customers.
- How it works?: Input essential information about how customers can earn and redeem rewards, along with any perks or benefits.
- How to earn? : Add a title and subheading for this section.
- How to redeem? : Add a title and subheading for this section
- Refer a friend? Set background image and content for guest and signed-in customers.
Step 4: Preview the Page
Before going live, use the Preview option to ensure the landing page looks perfect on both desktop and mobile devices.
Step 5: Activate the loyalty page
Step 6: Promote Your loyalty page
Share the link to your loyalty landing page through email campaigns, social media, and your store’s navigation menu to maximize visibility.
A loyalty program is more than just a tool to retain customers—it’s an opportunity to build meaningful relationships, foster trust, and drive repeat business. With the Flits loyalty page, Shopify merchants now have an innovative way to amplify the visibility and effectiveness of their loyalty programs.
This feature isn’t just about providing information—it’s about creating an experience. By offering a centralized hub where customers can easily discover, understand, and engage with your loyalty program, you’re making it a core element of your brand’s value proposition. The results? Increased program participation, stronger customer relationships, and a boost in brand loyalty.
It’s time to explore the full potential of your loyalty program. Start today with Flits’ loyalty landing page and turn every visitor into a loyal customer.
Let your rewards program shine like never before!
